BMW LAUNCH THE 1.



The hotly awaited new BMW 1 series has now officially launched. Dubbed 'The 1' by BMW this newest iteration of the premium family hatch is more spacious and better equipped than its predecessor whilst maintaining the quality driving experience BMW is so famous for.

Boasting a 5-door design with a new sporty look and BMW TwinPower Turbo engines, it also comes with an enhanced digital eco-system that seamlessly merges your life into the driving experience. Add to this a boost in interior space, and you have a car that is open to amazing possibilities.

'The BMW 1 Series is one of the best premium hatchbacks on sale, offering a combination of performance, efficiency and driver thrills' - Auto Express Review, 4.5/54 Stars.

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